Social media / Zagreb, Croatia
Social media content with a clear direction.
For small businesses, independent brands and event organisers who want their social channels to communicate something useful, consistently.
Discuss your project ↗Start with the message.
Before deciding how often to post, decide what people should understand about your business. We shape a content direction around your offer, audience and the action you want someone to take.
Make the pieces work together.
Content planning, post design, captions and short-form video ideas should tell the same story. A recognisable visual system helps announcements, everyday posts and event recaps feel connected.
A working rhythm, agreed together.
We agree the channels, formats, approvals and responsibilities before work starts. The number of posts, filming needs and community management depend on the brief; they are not hidden assumptions.
Before we begin
Good questions.
Do you create content or manage the whole profile?
The brief can cover content creation, ongoing management, or both. We agree who supplies photography and video, who approves posts, and who responds to messages before we begin.
How many posts do we need?
There is no useful fixed answer without understanding your audience and resources. A smaller plan that can be produced consistently is more useful than a large schedule with no clear purpose.
Does the service include paid advertising?
Paid advertising and media spend are a separate scope. Organic content planning does not automatically include advertising budgets or campaign management.
See the work
Alba Events ↗
From the first post to the last track.
Useful guides
Social media management in Croatia: what should the collaboration include?An Instagram content plan a small business can actually deliver.Have something in mind?